# The Product Data Fit Strategy ### Key Ideas * Data strategy is about building better products, not accumulating more data or using more sophisticated methods. * To do that, you must understand how your product uses data to generate value, and focus on increasing the ROI on your models. * One way to do that is by improving the accuracy of the models, but you will quickly run into diminishing returns. * Another way is by finding more valuable questions that your data can answer, which can result in better ROI even with less accurate models. * This is how you find product/data fit: iterate to simultaneously increase the value of your data, your models, and the questions they are tackling. --- Date: 20220106 Links to: [Startups MOC](Startups%20MOC.md) Tags: References: * [Hackernoon Article]((https://hackernoon.com/the-product-data-fit-strategy-9d34bc8183ca)